DTC Patterns:
marketing & UX insights from real purchases.
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We make real purchases and share direct-to-consumer marketing & UX insights.
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Content Disclaimer
DTC Patterns is a Barrel research project used for educational purposes only. The marketing and UX examples are not in any way associated with the client work produced by Barrel as an agency. All purchases are made by Barrel and we do not accept any sponsored content.
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All Patterns
Website
Email
App
Loyalty
Post Purchase
Unboxing
Customer Service
Bundling
Subscription
SMS
Social
Sustainability
Sustainability
Gifting
Landing Pages
Returns
Fashion
NEW
Pact
Unboxing
Sustainability
How Sustainability is at the Forefront of Pact’s Entire Customer Journey
NEW
Halfdays
Social
How Halfdays Has Mastered the Shoppable Feed
NEW
Halfdays
Email
How Halfdays Generates Buzz with Their Emails
NEW
Halfdays
Website
Customer Service
Purchasing Ski Wear Made Easy with Halfdays' Website
NEW
Buck Mason
Website
How This Apparel Brand Turns Their Empty States into a Conversion Opportunity
NEW
Buck Mason
Gifting
Holiday
Why Buck Mason Took a Different Approach to Black Friday & Cyber Monday Discounts
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