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Skincare with a Purpose: How Glow Recipe Boosts Conversion & AOV with their Mini-Cart
Brooklinen, a DTC home essentials company, becomes a personal shopper for customers with their simple and effective Product Quiz.
The quiz begins by asking the category of product the customer is looking for. In choosing either Bedding, Bath, or Loungewear, the following questions take customers down separate paths to determine which product best matches their needs.
Brooklinen sells various product bundles that customers can choose from throughout the quiz. The bundles give customers the opportunity to save when purchasing certain products within the same category.
Upon finishing the quiz, customers receive their recommended product match along with a list of other products and collections to consider that may appeal to them.