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Skincare with a Purpose: How Glow Recipe Boosts Conversion & AOV with their Mini-Cart
Graza offers premium-tasting, budget-friendly olive oil with a seamless gifting experience for corporate and multi-recipient gifts
On each product detail page, Graza features a gifting module below the "Add to Cart" button. This module leads users to a dedicated gifting flow, powered by Zest, where they can select products, delivery methods, and gift messages.
All products on Graza’s site are available for gifting. Clicking on a product displays a snapshot of its details, similar to the full product page.
Customers can choose to ship gifts to a recipient's address or send them as e-gifts. For e-gifts, they can either select from Graza’s pre-made designs or upload a custom design.
Personalization options include customizing the recipient’s name. For corporate gifting, Graza offers an option to input each recipient’s name manually or upload a spreadsheet with names and emails.
Customers can also schedule e-gifts to be sent on a specific date versus immediately.