Haus Labs utilizes their Instagram posts to highlight the inclusivity of their makeup range, featuring products on models representing diverse skin tones.

Additionally, through Instagram Reels and TikTok videos, the brand shares makeup tutorials featuring models of various skin tones. This proactive approach underscores their dedication to diversity and nurtures an inclusive community.

The brand leverages its wide-reach platform to champion diverse makeup artists and influencers, setting a precedent for other major brands to follow suit. Through their social channels, they visually showcase and establish the benchmark for the extensive shade range offered in their foundation and concealer product lines.