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Skincare with a Purpose: How Glow Recipe Boosts Conversion & AOV with their Mini-Cart
Seed, known for their highly effective probiotics, teaches their customers the importance of microbiome wellness on their product detail page. Knowing that the science behind gut health can be intimidating if you’re not a doctor, Seed makes the information accessible and easy to understand throughout the page.
Seed starts by explaining how the microbiome is beneficial not only to digestion but also to heart and skin health, demonstrating their value beyond what other companies may advertise.
Seed then breaks down what’s inside of their Synbiotic capsule, discussing how probiotics and prebiotics work together to strengthen your gut.
For those who want to go a bit deeper, there is information about the formulation, ingredients, and dietary certifications.
The page ends with a comparison chart showing how their probiotic stacks up against competitors, fermented foods, and fermented beverages.
They end the page illustrating their sustainability-first approach to delivery, sending only one bottle with refills each month to reduce packaging.